Corporate Partnerships


There’s no business like show business—for your business!

Join an exclusive group of Corporate Supporters whose sponsorship each season at the Palace Performing Arts Center is an investment that connects businesses and their employees to a broad range of audiences.

Palace sponsorship, with a meaningful return on investment, provides funding for free and low cost performing arts education, and cultural and community initiatives. Palace events such as comedy, dance, music, film, and theater offer the most diverse range of programming in the City of Albany and the Greater Capital Region.

As a valued sponsor, you will receive a comprehensive package that includes an array of benefits tailored to meet your unique business needs.  Sponsorships are customizable at all levels, and can include Arts Education Programming, Events, Series and Season Sponsorships.  The Corporate Partner program offers a wide variety of marketing opportunities with high visibility and a broad reach including, but not limited to:

  • Prominently displayed signage in and around the Palace Theatre
  • Advertising and branding via multi-channel marketing opportunities
  • Marquee advertising
  • VIP and employee hospitality experiences
  • Pre-show private receptions
  • Website presence 
  • Social media, online marketing, and promotional opportunities
  • Ticket purchasing privileges
  • Playbill advertising

To become a Corporate Partner, call Kevin Johnson at 518.465.3335 x115

Meet Our Corporate Partners